Achieving Employee and Employer Advocacy through DMS

How DMS Can Help HR Advocate for Both Employees and Their Employer

The human resources department plays a critical role in many companies. They help to manage the relationship between the business and its staff, and the professionals who work in this realm help to keep the personnel connected. However, there are several problems that can face the modern HR department, but one of the most difficult is achieving employer and employee advocacy.

For HR professionals, this role can be tricky. They often find that they are in a position where they need to balance the satisfaction of staff with the satisfaction of the employer. Several solutions can be applied to this problem, but it is an issue that takes a multi-faceted approach for the company to reach its fullest potential.

Challenges of Achieving Employee and Employer Satisfaction

Any person who has every worked in a human resources department knows that the job goes well beyond just managing employee paperwork and keeping things in order. Professionals in this field are often called upon to play a critical administrative role in overseeing the relationship between management and staff.

A big part of the problem facing a human resources department, when it comes to managing the balance between employee satisfaction and employer satisfaction, is the way that these two groups view the HR team.

For employees, the perception of the HR department is often that the HR team is more of a mouthpiece for the management, they are really just there to send down new directives, and they handle issues that the management has with the staff. Staff members will never be able to see the HR team as a group that can advocate for them, or as a place where they can go to get problems resolved, if all of their experiences with the department are unpleasant.

When it comes to management, the HR team is often viewed as an expense and that it is unnecessary to invest money in helping this department to run well. When the HR department is understaffed or lacking in resources, people in management might have a hard time understanding the value of spending money on a department that does not directly drive profits—in turn, this can make it hard for the HR staff to achieve their goals regarding employee satisfaction.

Employee Advocacy General Steps

Employee advocacy can really help to increase brand awareness and bring sales and clients to a business. However, there are many businesses that do not do nearly enough to cultivate this resource. To build employee advocacy within a business, there are some general steps that can help to get the ball rolling.

One of the first areas to consider is the culture within the organization. Creating a culture where employees are engaged, and feel as though they have a genuine connection to the brand, will help to make more effective employee advocates.

Furthermore, you want employees who are happy with their work and ones who want to go out of their way to advocate the brand. An employee who is engaging people on their own will have a better opportunity to reach people at an early stage in the consumer’s decision-making cycle. This can help to set a company ahead of the competition.

The company will also need to dedicate some resources toward building the employee advocacy program. A platform that helps the company to share information with the employees about the brand and updating messaging points will help to keep the team engaged in the process. Additionally, things like workshops and materials about employee advocacy can help to make the program more effective.

How DMS Can Help HR Professionals

Human resources is probably one of the most document intensive departments at any business. When a company is working on an unmanaged system, the HR team can spend several hours every week on organization, document retrieval, and document storage. If a company is still working with a paper system, then the time spent on these tasks increases even more.

With document management software that is designed for the use of an HR department, the storage needs are reduced, documents are more accessible, and organizational tasks are streamlined. This saves the department time and it makes it easier for them to do their job. When the time on these tasks is reduced, it also gives the HR team a better ability to perform their duties that relate to employee satisfaction. This can help to make for a better environment.

Developing an effective employee advocacy strategy is not something that is going to happen overnight, but there are several things that a company can do to help them get there. With tools like DMS in the HR department, staff members will have an easier time managing their administrative role, and it can free up time that will give them a better opportunity to engage with staff members.

By | 2016-12-15T11:58:27+00:00 February 17th, 2016|
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