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Sage and eFileCabinet Partner to Offer Accountants One Comprehensive Business Management Platform


Sage Summit – NEW ORLEANS (July 28, 2015) – Sage, a leading provider of business management software and services to Small & Medium Businesses, today announced it is partnering with eFileCabinet, the leading hosted electronic document management (EDM) solutions provider, to help accountants move away from the time-consuming and costly processes of manually scanning, storing, managing and sharing records and documents.

The partnership will enable users of Sage Impact cloud-based platform to sign up for and use the eFileCabinet cloud document management solution from within the Sage Impact dashboard.

Sage Impact is the accountants’ everyday business management platform and go-to for access to payroll, accounting, financial management, business intelligence, community, new business leads and more, all managed in one central hub. More than 150,000 users worldwide rely on eFileCabinet document management solutions to provide simple but effective document management solutions. eFileCabinet’s document management solutions are designed to help organizations capture, manage and protect their data regardless of industry.

“Partnering with eFileCabinet will provide our users with a secure document management system that will enable them to be more productive, save and free up time to focus on profitability and their clients,” said Jennifer Warawa, global vice president of product marketing for accountants at Sage.

“Our recent research has shown that nearly one in five firms view cloud document management as being a tool that would significantly improve management of their firm; yet more than 20% feel as though their needs aren’t being addressed today,” added Warawa. “We recognize the importance of meeting the needs of accountants by either creating those solutions ourselves or through strategic partnerships, and in this case eFileCabinet provides a great solution that will benefit our accountants.”

Sage Impact is an open platform that enables eFileCabinet to easily integrate its EDM solutions into Sage Impact. The APIs/SDKs of other Sage core products such as Sage One Accountant Edition and Sage Live will enable integration with eFileCabinet in the future.

“The tight integration with Sage Impact will enable our joint customers to manage their businesses with ease, efficiency and accessibility,” said Matt Peterson, CEO, eFileCabinet. “Accounting firms are now empowered to quickly and easily manage client files, improve administrative tasks and increase productivity with eFileCabinet via Sage Impact.”

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About Sage
Sage energizes the success of businesses and their communities around the world through the use of smart technology and the imagination of our people. Sage has reimagined business and brings energy, experience and technology to inspire our customers to fulfil their dreams. We work with a thriving community of entrepreneurs, business owners, tradespeople, accountants, partners and developers who drive the global economy. Sage is a FTSE 100 company with 14,000 employees in 24 countries. For more information, visit www.sage.com.

About eFileCabinet
eFileCabinet, Inc. offers a suite of enterprise-class document management (EDM) solutions and services that help small businesses and individuals work quicker, smarter and more collaboratively. The company’s products and services enable companies to capture, store, manage, share, and protect valuable data while helping them meet regulatory compliance requirements from governing bodies such as HIPAA, GLB and SEC/FINRA. With more than 14 years in the document management industry, eFileCabinet is the trusted choice for more than 150,000 users worldwide to store, manage, share and protect their valuable and confidential data. Learn more at www.efilecabinet.com.

©2015 Sage Software, Inc. All rights reserved. Sage, the Sage logos, and the Sage product and service names mentioned herein are registered trademarks or trademarks of Sage Software, Inc. or its affiliated entities. All other trademarks are the property of their respective owners.

eFileCabinet Leading Edge Award Winners Announced

Helping SMBs Move To A Paperless Office, with Matt Peterson, eFileCabinet


See Original Post from TechRockies.com Here

What’s the best way for a small or medium sized business to move towards a paperless office? Utah’s eFileCabinet (www.efilecabinet.com), which is led by Matt Peterson, think it has the right way to help those companies go paperless, through its software, which allows for document management either through cloud- and on-premise installs. We caught up with Matt to learn more about its recent, $14.0M funding, and also hear about how most SMBs are still making the transition to the cloud–and why the company thinks you still need to support on-premise software for those users.

Tell us about your business and what you do?

Matt Peterson: eFileCabinet is a provider of document management software. We have two platforms, a cloud-based platform and on on-premise based platform. We’ve been around for quite some time, since 2001, when we were founded by a CPA. It was primarily designed for the needs of accountants at that time, but fast forward a number of years, and we’ve taken those products and spread into several vertical markets, primarily focused on the paperless office for SMBs. One of the questions we get all the time, is how are we different from Box, Dropbox, and the like. What we are seeing right now, is there is a major shift in the landscape, where people are looking for more than just could storage for storing information. Mainly, what that has to do with, is role-based security and functionality, which allows companies to not just store information, but also manage that information, in a compliant way. Our users need to be compliant with things such as HIPPA, rules from FINRA and the SEC, and a variety of others. We help manage and route that information, and safeguard it, and let you share that as necessary. Those are some of the things that shine a big light on us, and help SMBs meet their compliance needs, and manage all their file types in a way that makes sense to them.

We see you offer both on-premise and cloud versions of your software. Where are companies in that transition?

Matt Peterson: What we’re seeing right now, is that everyone in trade publications and the press says everyone is going to the cloud, and you have to do that. I’d say that people are maybe not being pushed, but they are being nudged towards the cloud. We agree the cloud is a great platform, but there is a large contingent of the business community out there, that although they want to go to paperless document management, is not ready for the cloud. That gives us a unique perspective on this. What we’ve been able to do, is allow a lot of people to go paperless, with an on premise product, knowing full well that they have a path to the cloud. We create an easy transition for them, and the layout, design, and platform looks nearly identical between our products. One is delivered via browser, and one is delivered as a local application. We have a whole team that just helps convert users from on-premise to cloud, since we have a lot of customers who have been with a long time with on-premise. About 40 percent of our sales still come from on-premise, usually companies with a large amount of infrastructure they still want on-premise. We don’t want to turn anyone away just because they’re not ready for the cloud.

Can you talk about this new funding round?

Matt Peterson: The first time we took funding was a Series A back in 2008. It was right before the economy collapsed for the entire country. We took that money, which was with Signal Peak. Part of that funding was to get off the ground, and expand our vision beyond accounting, and that was very successful. This last funding is $14M, which we raised from a syndicate that included both Signal Peak and Allegis Capital, out of Palo Alto. We were seeing so much interest in the business, we decided we’d create an even more ubiquitous product. No matter what kind of organization you are, even if you’re outside of our top five areas, we want to support you. We’re now selling to school districts, doctor’s offices, car dealerships, and restaurants. We’ve attempted to create a wide appeal for the SMB, so that any organization that has paper files and electronic files can store them in the cloud. It’s a more affordable solution, because it’s subscription based. We’ve done something a little unique, which is both our on-premise and cloud products are both subscription, at the same price. It’s a monthly fee, which you can pay for the year or through a three year contract. That levels the playing field, so when customers are ready to move to the cloud, they don’t have to change their pricing, and they get the service delivered via a hosted solution versus on-premise.

You mentioned you got your last funding just before the downturn in the economy in 2008. Did you learn any lessons from that?

Matt Peterson: I like to call it a super recession. It wasn’t a depression, but it was pretty close. But, that allowed us to batten down our hatches and fine tune our product. Instead of bloating our product with features, we only put in what we would be selling. That meant we continued to show success during that time period, particularly given the nature of the economy. It allowed us to focus on what the product could be, and the benefits it could provide our existing customers, and also find new customers who were looking for something during that downturn to help them become more efficient. Based on the studies, the number one reason companies adopt enterprise content management is because companies are looking for efficiency. The second reason is they are looking for accessibility. So, the reason to look at this product, is to make your people more productive, even when they had become leaner due to the recession, in order to allow you to do more with fewer people.

Earlier you mentioned you compete against a number of big, well funded Silicon Valley players. How do you compete?

Matt Peterson: That’s a good question. We continue to have great success against those Silicon Valley players. The reason why, is those companies really considered a consumer play. What we’re finding, is many companies don’t allow anything like Box or Dropbox, because of the questions about meeting regulatory requirements. We’re able to capitalize on that. Even when companies do decided to move towards the space we’re in, they’ve so far skipped right over us. If you look at IBM, they totally skipped over SMBs and went to the enterprise. They want to compete against Sharepoint and EMC Documentum. What we’re finding, is there are no national brands in the enterprise content management space for SMBs. Where there are big players, is in the consumer area. The field is wide open for us right now, which is why we are seeing such great success. We’re scaling, we’ve doubled the size of our employees, and we’re going out there as a national brands for all of the vertical markets we serve.

Thanks!

eFileCabinet Goes Beyond the Boxes


eFileCabinet Goes Beyond the Boxes

By Maureen “Mo” Elinzano
By Tom Taulli – Forbes.com, 6/20/15

The cloud storage market is both crowded and competitive with powerhouses such as Box, Dropbox, Amazon.com, Google and Microsoft.

eFileCabinet manages to compete in the big time of cloud storage by providing a hybrid of cloud and on-premise software that completely replaces everything that you can do with paper.

“Our software manages the lifecycle of a company’s files, lets you share and route files as needed, e-sign documents internally and externally—and keeps the entire process secure and compliant. Its enterprise-grade security in a service built specifically for SMBs,” said CEO Matt Peterson.

eFileCabinet’s focus from day one has been on security and compliance, which contrasts with the priorities of Dropbox and Box, both of which are more focused on the consumer.

“Businesses come to us saying they’ve used ‘the Box’s’”, said Matt. “They are looking for something more complete. They want a solution that is compliant and helps them manage information, rather than just stuffing something on the cloud and sharing it. They want a business-ready product.”

With a lifespan of 12 years (and counting), 153,000 paying customers (and counting) and its recent raise of Series B funding in the immense amount of $14 million, eFileCabinet is only on its way up and definitely beyond ‘the Box’s.’

See original article

The 5 “B” Benefits of Blogging for Business


The 5 “B” Benefits of Blogging for Business

By Maureen “Mo” Elinzano

When you think of blogs, you think of outfits of the day (#OOTD) and street style looks from fashion blogs, recipes for the best chocolate chip cookies like ever from mommy blogs or the latest photos from a world traveler’s trip to the Himalayas on a travel blog.
However– blogs can benefit your business, too, and it can be utilized as an excellent social marketing tool. From brand awareness to building loyalty to bringing in customers, blogs can have an immense impact on the success of your business.
Blogging is more than what to wear and selfies with the Eiffel Tower—here are the 5 “B” benefits of blogging for your business.

1. Brand awareness
Brand awareness is very important to any business. Traffic coming to your company website through a blog establishes your brand to the customer and what your business is all about. It allows your brand’s voice and personality to shine through by discussing your products or services, commenting on market trends, and stating your company’s initiatives and goals.

2. Brings in leads and customers
Bring in customers through the blog by converting traffic from the website into leads. Companies have call-to-action buttons on websites that are usually attached to a free demo, trial or offer and landing pages where people can fill out information. Having a blog can bring people into the website in order to find out about the company, sign up, get a free offer, and there you have it—a lead. According to a HubSpot survey, 60 percent of businesses who blog acquire more customers.

3. Builds loyalty
Building loyalty to your business through a blog means creating a two-way conversation with past, present and future customers. It’s all about interaction, feedback, comments, suggestions, testimonials and easy sharing—customers can easily share your posts with others and on social media. Getting to know your audience is imperative to building loyalty as well, and doing that through Q&As, link building, wordtracking and Google AdWords, etc. can strengthen that bridge of loyalty between the business and your customers (good thing bridge starts with a “B”).

4. Being trusted as an expert
Subject-specific blogs, like fashion or D-I-Y blogs, for instance, have the ability to demonstrate a person or group’s expertise in a certain subject or area and that can translate to business as well. Writing blog posts that will show how much knowledge that you have about a subject will establish you as an authority in that subject. This, coupled with doing other things, like answering customers’ questions via Facebook or Twitter, is powerful and can potentially bring in leads.

5. Best form of PR and marketing
Blogs are the best form of PR and free press because if a company’s blog is very knowledgeable in an area, then journalists will interview that company’s bloggers as experts in that industry. Blogs are the best form of marketing because they’re inexpensive and are the lifeline of your content marketing efforts. This is because blog posts can be shared on various social media networks, including Facebook, Twitter, LinkedIn and Google Plus. They can also be shared on email newsletters and emails in general.

There you have it—the benefits to blogging for your business. Isn’t it beautiful? Okay, enough of the use of the letter “B!” Overall, with everyone connected online via social media and blogs and easily able to access them through their smartphones, tablets and computers, blogs aren’t just the now and future of online journalism—they’re the now and future of business too.

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